UTM.io Extension | UTM Builder and Google UTM Parameter Tool

Enforce UTM Tagging Rules across your team

Enable your team to create consistent links by saving commonly used parameters and defining link creation rules.

Thue Madsen

Marketing Operations

"I love the UTM.io extension!"

Workspaces

Create separate workspaces for different teams and departments in your organization.

Rules

Create custom rules to lock down the link builder for downstream users & enforce UTM conventions.

Custom Permissions

Force any rule on different users or user groups to ensure consistency across campaigns.

UTM Training

Get UTM conventions training and the best possible UTM taxonomy set up to ensure cleaner analytics reporting.

Thue Madsen

Marketing Operations

"I love the UTM.io extension!"

UTM.io Ensures Rich & Consistent Data in Your Analytics Tools

Reconfigure the UTM builder to adapt to your conventions and only accept values in your specified format.

Casey Henry

Growth

"UTM.io is a lifesaver & my go-to tool for creating UTMs"

Templates

Auto populate combinations of parameters to save time & avoid human mistakes.

Custom Parameters

Create parameters for products, affiliates, promotions, and more to get the granular reports you need.

Attributes

Save additional information with your links without making them a part of the final URL.

Dynamic Variables

Automatically fetch date, parameters, and attributes from the builder to build advanced UTM conventions.

Casey Henry

Growth

"UTM.io is a lifesaver & my go-to tool for creating UTMs"

Easily Track & Organize Your UTM Links in One Place

Build, shorten, and track unlimited UTM links from our web app or chrome extension and get rid of messy spreadsheets.

Sujan Patel

GM and Co-Founder

"I use your UTM builder every day"

Chrome Extension

Create UTM links from anywhere with our Chrome Extension.

Link Dashboard

One place where all your links will be saved automatically.

Group Links

Group links by any parameter or parameter like campaign, source, affiliate, influencer, created date, etc.

Shorten Your Links

Shorten link with our free shortener or a branded domain, from the link builder.

Sujan Patel

GM and Co-Founder

"I use your UTM builder every day"

No More Messy
UTM Spreadsheets

Enforce UTM Tagging Rules across your Team

Ensure Rich & Consistent Data in your Analytics Tools

Easily Track & Organize your UTM links in One Place