A Plan for Every Marketer

UTM.io is free for as long as you want for an unlimited number of people

Monthly
Yearly (Save 17%)
Free
$0/mo
A free forever alternative for spreadsheet users wanting better link management
  • Unlimited Links & Users
  • 1 Workspace
  • 1 Custom Branded Domain
Key Features
  • Free Branded Shortener
  • Bit.ly Integration
  • UTM Templates
  • Chrome Extension
  • Basic User Permissions
Startup
$69/mo
For small and medium-sized businesses that take campaign tracking seriously
  • Unlimited Links & Users
  • 3 Workspaces
  • 3 Custom Branded Domains
Everything in Free, plus
  • Bulk Link Builder
  • Two-Factor Authentication
  • Custom Back-half/URL Slug
  • UTM.io Link Shortener
Premium
$159/mo
For large businesses and those seeking advanced link management
  • Unlimited Links & Users
  • 5 Workspaces
  • 5 Custom Branded Domains
Everything in Startup, plus
  • Advanced User Permissions
  • Custom URL Parameters
  • UTM Groupings (formerly Logic based parameters)
Enterprise
For Enterprises and Multi-location companies that need enhanced UTM rules and permissions
  • Unlimited Links & Users
  • Unlimited Workspaces
  • Unlimited Branded Domains
Everything in Premium, plus
  • Custom Link Attributes
  • Dynamic Variables
  • UTM Conventions
  • Accelerated Feature Development
  • Custom User Permissions

Request a Demo

Chat with a product expert to see how the world's best companies optimize their campaign tracking

“UTM.io is life saver and my go-to tool for creating UTM codes.”
Casey Henry, Hubspot

Compare Plan Features

Free

$0/month

Startup

$69/month

Premium

$159/month

Enterprise

Get a Quote

Unlimited Users
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User Permissions
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Bit.ly Integration w/ Click Tracking
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Click Tracking w/ Shortened URLs
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UTM.guru Link Shortener
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Unlimited UTM Templates
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Campaign Tagging
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Notes
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Custom Branded Shortener
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Custom Back-half (URL Slug)
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Link Migration Tool
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Google Analytics Import/Integration
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Chrome Extension
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Bulk Link Builder
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UTM Cleaner
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Custom URL Parameters
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UTM Groupings
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Two-Factor Authentication
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Pixel/Tag Containers - Coming Soon
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404 Detection - Coming Soon
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UTM.io Link Shortener
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UTM and Campaign Setup & Training
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Workspace Rules
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Dedicated Customer Success Manager
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Dynamic URL Parameters
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Link Attributes (formerly advanced notes)
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Frequently Asked Questions

How do I create another workspace in my UTM.io account?

UTM.io is designed to enable big teams and agencies to manage different projects separately. You can use different workspaces for this. Learn more by visiting this support article.

Do you offer a money back guarantee?

We’re so confident you’ll love our paid features, we’re offering a full 30-day, money-back guarantee. If you aren’t completely satisfied with your plan, simply email us at help@utm.io to get a full refund.

What resources are available to ensure I'm getting the most out of UTM.io?

Customers on any plan have access to email support, as well as access to the Help Center. Additionally, on-demand training is also available to ensure your team is set up for success.

How long are your contracts? Can I upgrade or downgrade my subscription?

Plans are month-to-month or annual. You can start/stop or make changes to your plan at any time.

More Questions? Let us Help!